How to Franchise Familymart In The Philippines

Convenient stores are showing up almost at every corner of the city. One of which is the Japanese convenience store chain, FamilyMart. It started in Japan on September 1981 and opened its first store in the Philippines last April 2013. Now, FamilyMart has 65 branches and targets to reach 100 by end of 2014.

If you want to be a part of FamilyMart’s growth, the company is open for franchising. Here’s how:

If you are at least 25 years old, a college graduate, and is capable of funding the investment through personal capacity or financing from any banking institution, then apply as a FamilyMart franchisor.

Got the qualifications? If you are approved, you will go through a four-week intensive training through a full-time program. This program involves classroom and hands-on in-store training. Franchisee support not only includes set-up, store opening and staff training stages. It also includes assistance through various channels such as distribution center, computerized system, area manager’s assistance, system-wide marketing campaign, branding rights, and product development.

After this franchise applicant will undergo a series of location market studies, reviews of contract, and interviews. Once approved, move to payment of total franchise fee. FamilyMart’s franchise investment will cost from P4 million to P8 million. The estimated payback period of the said investment will take 4 to 6 years.

Familymart Franchise of the store includes:


  • Operational rights of the store
  • Leasehold improvements
  • Equipment
  • Initial merchandise inventory
  • contingency fee


If interested, you can contact them at 625-5701 to 03. Or visit their office at G.F ALCO Bldg. 391 Sen. Gil J. Puyat Ave. Makati City, Metro Manila.

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