Harley-Davidson Stages the Grandest Asia Harley Days Yet at Midwinter, Khao Yai, Thailand

The fourth iteration of the regional event brought together over 5,000 riders and enthusiasts  from across Asia for an unforgettable two-day celebration of adventure, music and the Harley Davidson lifestyle, in partnership with Singha Soda. 

The Philippines (19 December 2025) – Harley-Davidson successfully concluded the fourth  edition of Asia Harley Days 2025 following an exhilarating two-day festival held at Midwinter,  Khaoyai, Thailand, from November 21 – 22, 2025.  

In partnership with Singha Soda, the event united over 5,000 participants from more than 26 countries, including Thailand, South Korea, the Philippines, Malaysia, Vietnam, Indonesia,  Taiwan, Hong Kong, India and Singapore. The event marked the most vibrant Harley-Davidson gathering in Asia to date, hosting over 80 Harley Owners Group (H.O.G.™) chapters and more  than 100 motorcycle clubs from across the region.

Confidential – Not for Public Consumption or Distribution 

In an exhilarating weekend, riders experienced a diverse lineup of music performances, scenic  group rides, custom showcases, stunts and lifestyle experiences. Riders and guests enjoyed live  acts by Phil X and the Drills, of Bon Jovi and Slash and the Conspirators’ fame, creating an  unforgettable atmosphere of motorcycling camaraderie and musical celebration.

Confidential – Not for Public Consumption or Distribution 

The event also witnessed a momentous milestone as Harley-Davidson was officially recognized  by the Asia Book of Records for the title of “Largest Single-Brand Motorbike Parade by an  Organization”. The record-breaking convoy featured 1080 Harley-Davidson riders from over 15  countries, journeying together through the picturesque mountains of Khao Yai, covering 40 

kilometers. Riders also came together to create a unique human bar & shield as a testimony of  community. 

Confidential – Not for Public Consumption or Distribution 

Asia Harley Days 2025 once again reinforced Harley-Davidson’s position as a cultural icon and  unifying force in the motorcycle community across Asia. It transformed Midwinter into a lifestyle and musical haven, with a food village, interactive games at Freedom Lane, a lifestyle showroom,  H.O.G. Lounge, Custom Kings & Moto Skills contests, flurry of lucky draws with the key prize of  Homecoming 2026 trip, and immersive brand and sponsor experiences at the Full Throttle  Workshops. 

The winner of Custom Kings Asia 2025 is declared as David Harrison, Malaysia (Bike Name: El  Patron), and the winner of Moto Skills Asia 2025 is Jun Ho Kim from South Korea.

Confidential – Not for Public Consumption or Distribution 

The stellar concert lineup spanned rock, metal, rap, pop and EDM sets, featuring a diverse mix  of international and local artists. Other international acts included Japanese metal trio, Asterism,  rock artist, Johnny Pandora, and popular Thai artists like Stone Metal Fire, J Jetrin, Flure, Noi Pru  and Pok Mindset, alongside with DJ performances from DJ Mykris, DJ Joy Lila and DJ Blackat. 

International Stunts show by Samoan Bruce and the crew further elevated the experience. 

Confidential – Not for Public Consumption or Distribution 

Asia Harley Days 2025 is proudly supported by a lineup of sponsors who share Harley-Davidson’s  passion for adventure and innovation. These include presenting sponsor Singha Soda, powered  by AAS group and supporting partners Red Bull, Cardo & Rambler. Other sponsors include the  likes of motor brands (Runstock, Öhlins, Michelin, Krungsri Auto, Art of Speed, Bassani Xhaust,  Bangkok Custom Hot Rod Show, MoonEyes Shop BKK, Fatboy Design FBD Kustom Cycle Shop,  Hug Custom, Porsche, Avatr, Jeep), lifestyle and tech brands (Insta360, Bolt, Amazing Thailand,  Sena, Teleperformance, Products Bangkok, Code Entertainment, SF Group, United Airlines,  Small Luxury Hotels, Nikki Beach, Top Golf, Shade Commune, Zalora, Helmet Heroes) and the  venue itself, Midwinter Khao Yai. Their contributions help elevate the event experience and  reinforce the strong community ties that define the Harley-Davidson lifestyle. 

*In respect of the passing of Her Majesty Queen Sirikit, The Queen Mother of Thailand, activities were adjusted to  observe the mourning period, with a special tribute held as part of the grand opening ceremony led by Kolja Rebstock,  Senior Vice President, International Markets and Mark O’ Flaherty from Harley-Davidson along with Titiporn  Thammapimookkul, Chief Marketing Officer, Boon Rawd Trading Company, Thailand.  

To learn more about the festival, visit https://www.asiaharleydays.com/.