Trinoma Launches A-Giant Cinema for Immersive Movie Experience

TriNoma, Ayala’s flagship mall in Quezon City, has officially launched its new A-Giant cinema, offering a massive upgrade to the traditional movie experience.
The A-Giant cinema features a screen four times larger than standard theaters, combined with Dolby Sound and Dolby Atmos technology for deeper, more immersive audio. The theater seats up to 600 people and offers plush seating with wide legroom.
This is Ayala Malls Cinemas’ third A-Giant location after Vertis North and Manila Bay. “Moviegoers in Quezon City can finally enjoy cinematic moments that are as big as big can get,” said Yvette Roldan, Ancillary Business Head of Ayala Malls.
TriNoma’s cinema wing has also undergone a full upgrade. All cinemas now feature Dolby Atmos, and the lobby has been revamped for a more modern look and feel.
The launch event included cocktails from Astons and a special block screening of Disney-Marvel’s “The Fantastic Four: First Steps,” featuring stars Pedro Pascal, Vanessa Kirby, Ebon Moss-Bachrach, and Joseph Quinn.
According to Ayala Malls COO Paul Birkett, this marks only the beginning of TriNoma’s transformation. Shoppers can expect a more dynamic Activity Center with a giant LED wall, new designs for the North Avenue façade, and improved dining options at the Garden Restaurants and Mindanao Lobby.
New food offerings include Burnt Bean, H Proper Coffee Roasters, Little Flour, Pizza Sisters, and Key Coffee. These additions aim to make TriNoma a full experience destination for families, friends, and casual mallgoers.
For show schedules and booking, visit www.sureseats.com.