SM Cyberzone has introduced a new lineup of AI-powered influencers known as the “Cyberzone Crew.” This team of five virtual personalities is set to redefine the consumer experience within SM’s premier destination for all things tech.
Leading the charge is CY, the dynamic leader of the crew. Described as the ultimate “Cybersumer,” CY embodies the energy and enthusiasm of tech culture, making her the go-to source for all things digital.
Tech enthusiasts will find a kindred spirit in Tyler, the tech chameleon who stays ahead of the curve in an ever-evolving tech landscape. Tyler is the perfect companion for those who live and breathe the latest trends in technology.
Poppy, another member of the crew, seamlessly blends tech with pop culture, offering insights on the latest in music, movies, and series. She’s the ideal virtual assistant for anyone with a passion for both entertainment and technology.
For the younger crowd, Alex provides a balanced approach to tech and education. She’s here to offer tips and guidance, making her the relatable and helpful friend for students and young professionals alike.
Finally, gaming enthusiasts will appreciate Gian, the ultimate gaming world champion. Gian’s expertise in the gaming world makes him the perfect guide for those looking to level up their gaming experience.
As part of the Cyberzone Crew’s launch, SM Cyberzone is hosting a series of in-person activities where shoppers can interact with these AI influencers. Interactive kiosks within Cyberzone will allow visitors to engage with the crew, seek advice, or simply explore digital guides that navigate through the latest tech offerings.
In addition to this cutting-edge marketing campaign, SM Cyberzone is also rolling out special deals every weekend throughout August at various SM Malls. With the Cyberzone Crew leading the way, SM Cyberzone is more than just a shopping destination—it’s an immersive tech experience.