G Productions Turns 3 with Advocacy
G Productions, founded by Matteo Guidicelli and Sarah Geronimo-Guidicelli, is marking its third year this October with a clear focus on purpose. Instead of limiting their work to entertainment, the couple is using their platform to push forward causes close to their hearts: education, cancer care, and sustainability.
The anniversary celebration, called the G Love Anniversary, runs from October 4 to 11, 2025. Each event is tied to a meaningful advocacy. The Green Market on October 4 to 5 will highlight eco-conscious living through a weekend fair that promotes sustainable products and choices. On October 7, G Productions joins World Vision for a Special Workshop for Child Leaders, giving young people values-based leadership training to prepare them for future roles in advocacy and community service.
Literacy and lifelong learning will take the spotlight on October 9, with G Productions teaming up with Khan Academy to distribute tablets and digital learning modules to students. This effort addresses both access and opportunity in education. On October 11, the celebration shifts to supporting children with cancer and chronic illness. In collaboration with Kythe Foundation, Half Court Group, and Hoopbus.ph, G Productions will host a charity basketball game that brings together athletes, artists, and volunteers for a cause.
For Matteo and Sarah, milestones mean more when tied to impact. “From the beginning, we wanted our work to inspire. This year, we also want it to make a tangible impact,” Sarah says. Matteo adds, “Entertainment has power, but advocacy gives it meaning.”
Through advocacy-centered gatherings, workshops, and sports events, the G Love Anniversary reflects the couple’s belief that true celebration comes with giving back. Now entering its third year, G Productions is committed to amplifying Filipino creativity while moving forward the advocacies that matter most.
