The Digital Marketing Association of the Philippines (DMAP) is bringing together the country’s rising digital talents through the Digital Young Creators (DYC) Bootcamp & Competition, set for September 19 at the Ayala Museum.
This year’s theme, Sari-Sari, celebrates diversity and innovation across advertising, marketing, media, events, and production. “One bootcamp, two stages, two competitions. Which means more chances for our young creators to shine on the world stage,” says Co-Chair Cams Sta. Ana.
DYC features two competitions:
- DYC x Young Lotus – for creatives aged 30 and below. Winners advance to the Young Lotus Workshop 2026 at Adfest in Pattaya, Thailand.
- DYC x Young Innova – for creatives aged 31 to 40. Winners represent DMAP at SXSW 2026 in Austin, Texas.
Open to copywriters, designers, art directors, UX pros, programmers, digital producers, content creators, and more, the event is a platform for Filipino creativity.
The bootcamp highlights mentoring sessions and keynotes from top names like Raxenne Maniquiz, Jann Pascua, Abi Marquez, Raco Ruiz, Antoinette Jadaone, Carl Chavez, and Merlee Jayme.
“SARI-SARI DYC 2025 is like a sari-sari store: filled to the brim with diverse ideas and innovations. We aim to be the launchpad for Filipino creatives to gain global recognition,” says Dale Lopez, DMAP DYC creative director.
Registration is open until September 12, with a late deadline until September 15. Teams may register at sarisaridyc.com or email [email protected]
