Mapúa University has officially solidified a groundbreaking and strategic tripartite collaboration with gaming powerhouse Capcom Singapore and industry linkage leader Prime Manpower through a Memorandum of Understanding (MOU) signed today, January 26, 2025, at the Mapúa University Intramuros campus. This milestone underscores the partners’commitment to delivering industry-relevant, globally aligned education and strengthening the Philippines’ role in the rapidly evolving gaming, digital content, and intellectual property (IP) sectors across the ASEAN region.
The ceremonial signing marks a pivotal shift in how the country approaches digital creatives education, business management, and intellectual property. By bridging the gap between academic theory and the high stakes world of international game publishing and preparing students for international careers by integrating real-world, industry-validated learning experiences into its academic and professional development frameworks, Mapúa is ensuring that Filipino creators are no longer just consumers of global media but are actual architects behind it
A Convergence of Industry Leaders
The landmark event was graced by key representatives from the partners, signaling the high-level commitment behind the initiative. In attendance were Dr. Dodjie S. Maestrecampo, President and CEO of Mapúa University, together with hisleadership team; Ricky Bian Li, Managing Director of Capcom Singapore; Motoki Okuyama, General Manager of Capcom Japan; Rommel Roque, President and CEO of Prime Manpower Philippines; Shinnosuke Miura, Chairperson of Sangakuren Org of Prime Manpower Japan; Hideaki Suzuki, Representative Chairperson of Sangakuren Org of Prime Manpower Japan, and other senior delegates from the partner institutions and the Osaka Institute of Technology who joined the event through online conference call. Their presence underscored an undeniably unified vision to integrate real-world, industry-validated learning experiences into the university’s academic and professional development frameworks.
Engineering a New Creative Standard: Advancing Games, Intellectual Property, and Digital Culture
A key initiative under the partnership is the planned launch of a program focused on Games, Intellectual Property, and Digital Culture. The program is designed to address the increasing demand for professionals who possess not only technical and creative skills, but also a strong understanding of IP development, management, and commercialization within the global digital economy.
Dr. Dodjie S. Maestrecampo, President and CEO of Mapúa University, highlighted the institutional weight of the signing:
“Today’s MOU signing represents a bold leap into the future of Philippine creative economy. By aligning Mapúa’s century-long academic excellence with Capcom’s expertise and mastery of global hits, and Prime Manpower’s access to vast opportunities and direct pathways to the worldwide economy, we will definitely be providing students with an unprecedented competitive edge. Here at Mapúa, we are not just training students for jobs; we are empowering Filipino innovators to own their craft and lead the digital culture and IP revolution across the globe.”
The detailed structure of the program—including curriculum design, special lectures, and learning modules—will be developed in consultation with Capcom and industry experts, ensuring alignment with international standards and emerging industry practices.
Phased Implementation and Flexible Learning Modalities
The partnership will be executed through a highly structured, industry-validated roadmap:
- In its initial phase, the collaboration will roll out special lectures and industry-led learning sessions, providing immediate exposure to global perspectives and professional insights.
- Subsequent academic curriculum integration will be conducted where programs will have specialized modules, ensuring students learn the exact standards required by titans like Capcom.
- To expand the impact beyond its campus, Mapúa will later on launch microcredential programs through MapúaX, offering working professionals and enthusiasts the chance to earn industry-recognized certifications in gaming and digital IP.
A Shared Vision for Talent Development and Industry Alignment
A critical component of the tripartite agreement is the involvement of Prime Manpower, which serves as the bridge to the professional world. Through this partnership, students will have access to direct internship pipelines and career pathways that meet the specific, high-demand needs of the international gaming market.
Mr. Roque of Prime Manpower emphasized the importance of great global opportunities and the impact that it can make not just to the students but to the community and the country:
“There is certainly value in experiencing something new outside our own shores. So, if you do have endeavors and trying to go out and experience something outside, please, by all means, utilize us. We will help you… and after you’ve learned all your valuable experiences and lessons, you come back and you get back to the country, get back to our school, and get back to our communities… and just help our country.”
This collaboration reinforces Mapúa University’s status as a premier institution for technology and innovation. As the university enters its second century, it continues to pioneer educational models that turn Filipino creativity into a formidable force in the global digital economy.
To learn more about Mapúa’s programs, visit www.mapua.edu.ph and begin your journey to a world-class, future-focused education today.
