GCash Imagnation 2026 Draws 2,385 Student Innovators to Build Solutions for Filipino MSMEs

What Readers Should Know
GCash ImaGnation 2026 attracted 2,385 student registrants across 477 teams to develop solutions for Filipino entrepreneurs. UP Cebu’s Team Culay won the national competition.
Key Takeaways
- Nationwide participation: GCash reported 2,385 student registrants and 477 teams.
- Entrepreneur focus: The challenge centered on solutions for Filipino MSMEs.
- Hands-on development: Students worked with mentors to develop prototypes.
- National champion: UP Cebu’s Team Culay took first place.
- Winning reward: Team Culay received ₱75,000, plus a gadget for each member.
GCash’s ImaGnation Innovation Challenge 2026 attracted 2,385 student registrants across 477 teams, bringing young talent from Luzon, Visayas, and Mindanao into a competition focused on Filipino entrepreneurs. The figures were shared through GCash’s official LinkedIn updates.
The three-day hackathon and case competition centered on the theme “Negosyo Nation: Powering the Rise of the Filipino Entrepreneur.” Participants worked with mentors, product leaders, and technical coaches to develop ideas and build prototypes addressing challenges faced by micro, small, and medium enterprises (MSMEs).
Bringing Regional Talent Into Fintech
The challenge drew teams from ten regions, with more than half of participants coming from outside Metro Manila. These included CALABARZON, Central Visayas, Central Luzon, and Northern Mindanao.
Participants explored how payments, credit, insurance, merchant services, and analytics could work together to address business needs. They also used artificial intelligence, prompt engineering, and app-prototyping tools through GCash’s InnovLabs platform.
Turning Concepts Into Prototypes
Ten teams comprising 50 students advanced to a bootcamp at GCash headquarters in Taguig. With guidance from employee mentors and technical coaches, they refined their concepts and tested their business cases against MSME requirements and fintech regulations.
Five teams ultimately presented their solutions to GCash executives. The program also offers winning teams guaranteed internship placements, providing an opportunity to gain experience in digital financial services beyond the competition.
UP Cebu’s Team Culay Takes the Top Spot
Team Culay from the University of the Philippines Cebu emerged as national champion. Its members were Christian Brillos, Berk Stephen Cutamora, Joanalyn Cadampog, Jezreel Chad Lumbab, and Jimmy Mijares.
According to UP Cebu, the team received a ₱75,000 cash prize, with each member also receiving a gadget. The university said the students presented and defended their proposed business solution before GCash leaders and judges.
For participants, the challenge combined solution-building with the task of explaining how their ideas could serve entrepreneurs. The reported outputs remain competition proposals and prototypes; the announcements do not establish their availability as public GCash services.
Frequently Asked Questions
What is ImaGnation 2026?
A GCash student innovation challenge focused on developing technology-driven solutions for Filipino entrepreneurs.
How many students registered?
GCash reported 2,385 student registrants across 477 teams.
What was the theme?
“Negosyo Nation: Powering the Rise of the Filipino Entrepreneur.”
Which team won?
Team Culay from the University of the Philippines Cebu.
Are the prototypes already available to businesses?
The announcements describe competition proposals and prototypes, without confirming a public rollout.