The rising P-Pop group makes a confident first impression with a bop about girlhood and self-worth
Emerging as one of the most prominent P-Pop exports from Davao City, Hara is steadily gaining attention for their commanding stage presence and undeniable charisma. The six-member girl group, whose name is derived from a pre-colonial term that means “beauty” and “strength,” carries their identity with intention. They are currently managed by Unique Music Management, led by Paul Widger, best known for his work with Craig David.
“Being the first 100% homegrown P-pop group from Davao under Unique Music Management is something we’re really proud of,” shares the breakthrough P-Pop group. “They believed in our potential and helped guide us creatively while still allowing us to express stories and emotions. Their mentorship pushed us to aim for high quality in our performance, sound, and overall artistry.”
Hara recently secured a recording deal with Sony Music Entertainment, joining the label’s growing roster of P-Pop acts that includes SB19, KAIA, YARA. Marking their first team-up with the global music company, the Davao-based alphas unveiled the Eurohouse-flavored pop track “My Love” as their pre-debut single.
Buoyed by subtle piano chords and sophisticated grooves, “My Love” transports the listeners into clubland fantasia, where suave, confident vocals and magnetic dance-pop production create a mesmerizing sonic experience. The track was produced, mixed, and mastered by Pao Lofranco and Aldy, who worked closely with the group to bring their vision to life.
“The production and arrangement were carefully crafted to match the emotions of the lyrics,” Hara explains. “We worked closely with our producers and creative team to make sure the sound complemented the story of the song. From the instrumental to the vocal layers, everything was arranged to highlight vulnerability while still sounding polished and modern.”
According to the six-piece act, “My Love” was written as a nod to girlhood: a transitory but important phase in life where women experience loving deeply, feeling things intensely, and sometimes giving one’s heart to people who don’t deserve even a fraction of it. “The song talks about heartbreak but also about realizing your worth. It’s about women learning that not everyone is worthy of their love and that it’s okay to walk away. At the same time, we also wanted to show that women aren’t just victims of heartbreak: we’re strong, we make choices, and sometimes we’re the ones who choose ourselves first. The message we hope listeners take away is self-love, empowerment, and knowing your value.”
The track sets the tone for their creative direction: earnest, emotionally resonant, and unapologetically empowering. “These are the stories that we want to tell,” the members add. “We wanted our first song to connect with people emotionally and show that HARA is here to speak for girlhood, growth, and strength.”
HARA’s “My Love” is out now on all digital music platforms worldwide via Sony Music Entertainment. Watch the music video here.
About Sony Music Entertainment At Sony Music Entertainment, we honor the creative journey. Our creators shape movements, culture, communities, even history. And we’ve played a pioneering role in music history, from establishing the first-ever music label to inventing the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 100 countries, supporting a diverse and distinctive roster of talented creators at every level and on every stage. Situated at the intersection of music, entertainment, and technology, we bring imagination and expertise to emerging products and platforms, embrace new business models, and employ breakthrough tools—all to support the creative community’s experimentation, risk-taking, and growth. And we form deep, trusted, cause-based partnerships to uplift and empower communities around the world. Sony Music Entertainment is part of the global Sony family.
