Entertainment

Fern.’S “Kahit Na Umulan” Finds New Life Through TikTok Trends and Music Video

The Filipino R&B artist’s romantic track is reaching new listeners through humorous clips, while a video filmed in Canada brings its rainy mood to the screen.

Fern.’s “Kahit Na Umulan” is getting fresh attention on TikTok, where listeners have turned the song into dance clips, jokes and remixes. The unexpected response has given the Filipino artist-producer’s late-1990s-inspired R&B track another way to reach audiences.

Among the clips using the song are the Dinorobong Tubo dance trend and Dante Gulapa’s Flying Eagle take. Their humor gives a different setting to a track Fern. made with a romantic feel, showing how listeners can make a song their own once it reaches social media.

Fern. said the attention caught him by surprise. While traveling home from Canada, he noticed the trend growing during his connecting flights. He later saw the effect in the song’s streaming numbers.

“All of a sudden it became a trend, but none of those are controlled by us,” he said in a press release. “We put the song out there, and I think people have just gotten accustomed to my vibe, sound, and brand.”

A new video for the song

Fern. and his team have also released a music video for “Kahit Na Umulan.” Filmed in Canada months before the current TikTok activity, it uses rain and romantic imagery to reflect the song’s sound. Fern. was closely involved in its creative direction.

The song draws from the warmer, emotionally direct style of late-1990s and early-2000s R&B. Fern. sees its renewed reception as part of changing listener tastes, though the TikTok response itself was unplanned.

The moment arrives as he works toward greater creative independence. “I’m planning to take what I have now and do what feels original on my end,” he said. “I’ve finally figured out where I’m coming from.”

For listeners discovering “Kahit Na Umulan” through a funny clip, the music video offers a chance to hear and see the song as Fern. imagined it. Those who already knew the track have a new way to return to it.

About the Author

Introvert, wanderer, blogger, foodie, a hip-hop music writer, and one of the co-founders of a tech start-up company called GigsManila.