This newly launched campaign of barenbliss encourages Filipinos to find their glow this holiday season
barenbliss, the Seoul-born clean beauty brand adored by many Filipinos, invites everyone to embrace the magic of the holidays with its latest campaign, ‘Tis the Season to Sparkle. The campaign, with the tagline “For a blissful holiday glow,” features a video in a peaceful winter wonderland, celebrating beauty, confidence, and the joy of the season.
A Holiday Glow in a Box
At the heart of the campaign is the barenbliss Christmas PR Box, a special curation of beauty must-haves assembled to bring out your inner glow:
- bnb Roll to Volume Mascara: Achieve bold, voluminous lashes that captivate with every blink.
- bnb Apple makes Adorable Mousse Tint in shade 02: A velvety, mousse-like tint that provides a soft, matte finish and a pop of color perfect for the holidays.
- bnb Plum Makes Plumping Lip Gloss in shade 04: A rich, plumping shade that delivers a glossy, luxurious finish.
- New bnb Dream Chaser palette launching this December: A dreamy palette that features different shades of glitters that will elevate your holiday look.
The barenbliss Christmas PR Box is thoughtfully designed to be the ultimate collection of essentials to achieve that radiant holiday glow. From bold lashes to luscious lips and the perfect eye makeup, each product works together to create a flawless, glowing look that’s perfect for all your festive celebrations this holiday.
“This holiday season, we wanted to capture the essence of calm, joy, and confidence,” shares Zot Brillo, Brand Manager of barenbliss. “This campaign highlights our thoughtfully curated products designed to encourage every Filipino makeup lover to embrace their unique glow, reminding them to take a moment to shine and feel empowered in their own skin. It’s about enjoying the season with confidence and celebrating the beauty of who you are.”
A Creative Collaboration with nail artist Elina Jung (@elinails.co)
To make the campaign even more memorable, barenbliss collaborated with Manila-raised Korean nail artist Elina Jung (@elinails.co), known for her intricate, artistic nail designs. Inspired by the shades and textures of the bnb Dream Chaser Palette, Elinails created exclusive nail art designs that reflect the campaign’s serene winter theme with a festive flair.
In addition, Elinails will also be creating stunning nail art pieces for a separate campaign celebrating the launch of the two newest Dream Chaser palettes, set to drop in December. Drawing inspiration from the beautiful shades and textures of these palettes, elinails’ nail art will capture the essence of these exciting new releases, blending soft winter tones with a touch of holiday sparkle.
barenbliss, for a blissful Holiday Glow
Since it started its operations in the Philippines, barenbliss has championed clean, joyful beauty, empowering individuals to embrace their natural glow. The ‘Tis the Season to Sparkle campaign continues this mission, offering beauty solutions that inspire confidence and creativity.
“This holiday season, we want to celebrate the calm, the glow, and the joy that comes with being your best self,” says Matthew Salud, assistant brand manager of barenbliss. “This campaign is all about making the season feel even more magical, encouraging everyone to embrace themselves and sparkle with confidence.”
Make this holiday season magical with barenbliss—because ‘Tis the Season to Sparkle.barenbliss, a professional clean beauty brand born out of Seoul, Korea, believes in the philosophy that everyone has the right to “Joyful Clean Beauty.” With products that are vegan, cruelty-free, and non-toxic, barenbliss ensures that beauty is as kind as it is effective. Learn more about their products by visiting the official website, and stay connected through their Facebook, Instagram, and TikTok for the latest updates and promos.
