Apple has introduced the iPhone 17 Pro and iPhone 17 Pro Max in the Philippines, continuing its premium smartphone lineup after the iPhone Air and iPhone 17.
The iPhone 17 Pro carries a 6.3-inch Super Retina XDR display, while the Pro Max gets a larger 6.9-inch panel. Both support 1–120Hz ProMotion refresh rates, peak brightness of up to 3,000 nits, and a 7-layer anti-reflective coating for better visibility outdoors.
For cameras, the iPhone 17 Pro features a 48MP Fusion main, a 48MP Fusion ultra-wide, and a 48MP Fusion telephoto lens. The Pro Max base variant comes with a 48MP Fusion main and a 48MP Fusion ultra-wide. Both models have an 18MP Center Stage front camera.
Powering the devices is the 3nm Apple A19 Pro chip paired with the new N1 networking chip. Storage options range from 256GB up to 2TB for the Pro Max. The new models also bring longer battery life, with the Pro Max offering up to four more hours compared to the iPhone 15 Pro Max.
Out of the box, the phones run iOS 26 with Liquid Glass and Apple Intelligence.
Prices in the Philippines are as follows:
iPhone 17 Pro
- 256GB: PHP 79,990
- 512GB: PHP 94,990
- 1TB: PHP 109,990
iPhone 17 Pro Max
- 256GB: PHP 86,990
- 512GB: PHP 101,990
- 1TB: PHP 116,990
- 2TB: PHP 146,990
