Y.O.U Beauty, an international brand of HEBE Beauty Group, officially unveils its product portfolio of makeup, skincare, body care, and cosmetic accessories that will be available at its grand launch in the Philippines on August 29, 2021.
Y.O.U Beauty, which stands for “Youthful. Outstanding. Unique.”, is committed to providing accessible self-care and beauty products that help women achieve lasting beauty and be the best version of themselves.
According to PR Manager, Claire Miguel, Y.O.U Beauty is a brand created for today’s modern woman and her diverse lifestyle. “Beauty customers today are more selective when it comes to the products they buy and use, and we have made it our mission to understand who we are creating these products for and what their needs are,” she explains.
Y.O.U Beauty was first launched in Indonesia in 2018 and has since received international recognition for their ability to localize their product offering and break the boundaries of traditional stereotypes to empower women to proudly embrace their diversity.
“Our customers come from all walks of life and we believe that no matter who they are, they should have access to products that inspire them to take care of themselves so they can bloom in long-lasting beauty,” she expounds. “Y.O.U Beauty is for everyone. We want to help women glow their brightest, no matter what they do or where they come from.”
The star products from Y.O.U Beauty
With the launch of Y.O.U Beauty comes an exciting range of products made with the latest beauty technology from world-class suppliers. The brand’s star collection for skincare, The Radiance White series, includes 5 products that clarify, refresh, nourish and protect an all-day glow:
- The Radiance White Purifying Facial Foam helps with impurities and makeup residue for skin that looks clean and radiant
- The Radiance White Essential Toner, which soothes, hydrates, and promotes skin regeneration
- The Radiance White Nourishing+ Serum is packed with 9 brightening actives that improve the skin barrier
- The Radiance White Advanced Day Cream helps achieve a healthy, radiant complexion and protects against UV rays
- The Radiance White Active Night Gel moisturizes and revitalizes skin overnight with a relaxing lavender scent
“The Radiance White Series is ideal for all skin types and helps brighten skin by eliminating dullness and hyperpigmentation and reducing the appearance of warts,” shares Jaclyn Cayetano, spokesperson for HEBE Beauty.
The brand’s second star product comes from their makeup collection. The Rouge Velvet Matte Lip Cream contains coconut oil, which moisturizes the lips, and vitamin E, which preserves moisture and keeps the texture of the lips soft throughout the day. There are 19 shades in the product line which are launching in the Philippines.
“When choosing a lip cream, women look for something that’s not too bright or too dull. They want something that’s just right, so we decided to launch 5 key shades, namely Kelly, Naked, Latte, Honey, and Fearless, for women to start their beauty journey through makeup with Y.O.U Beauty,” Jaclyn adds.
All products from Y.O.U Beauty are dermatologically-tested and hypoallergenic, suitable for sensitive skin.
Exclusive 9.9 grand launch celebration
As part of the grand launch celebration, Y.O.U Beauty is holding a massive sale starting September 9, 2021 at their official stores on Lazada and Shopee. Free shipping promos, gift vouchers, and flash sales on the Radiance White Series and Rouge Velvet Matte Lip Cream will be available throughout the sale, so don’t forget to add to cart and checkout by midnight!
The launch event will also stream live on Y.O.U Beauty’s official social media pages on August 29, 2021 (Sunday) at 3pm, with a giveaway every 3 minutes!
All the Y.O.U Beauty products will be available online through the brand’s official stores on Shopee and Lazada and soon in retail stores nationwide including Watsons, SM Department Store, Robinsons Dept Store.