PLDT rolls out centralized hashtag hotline for Jollibee’s fastfood brands

Telecom giant PLDT, through its corporate business arm PLDT Enterprise, continues to expand its partnership with the Jollibee Food Corporation as it launches a centralized hashtag hotline for its big fast food brands.

With the PLDT #MyNumber service, customers can now call one phone number to order their favorite meals from Jollibee, Greenwich, Chowking, Burger King, and Mang Inasal. The centralized hashtag hotline enables customers from anywhere in the country to request for food delivery from these fast food brands’ more than 3,000 stores nationwide.

PLDT #MyNumber, the first of its kind in the Philippines and powered by its nationwidest network, truly enables enterprises to provide their customers with ease of access and connection using a single, easy-to-remember number that their customer can reach across the country’s nationwidest network. Using the hotline also allows for greater brand recognition and recall, with one number associated with just one enterprise.

Customer engagement is also enhanced by PLDT #MyNumber as it enables customers to call the hotline from any PLDT landline. Smart, Talk ‘N Text, and Sun subscribers also enjoy a lower per-minute cost as compared to conventional mobile to landline costs, making calls to the hotline convenient for customers almost anywhere. In addition, PLDT #MyNumber reduces unnecessary costs needed for multiple contact numbers as it only needs a single #MyNumber system.

The expansion of the PLDT #My Number service to its various brands reflects Jollibee Foods Corporation’s continuous commitment to elevate the customer experience whether in store or at home. Understanding how customers appreciate ease and convenience when it comes to food delivery service, this kind of simplified access to any of the Jollibee Food Corporation’s numerous and popular fast food brands will surely elevate customer satisfaction.

“We have always focused on constantly innovating our delivery capabilities to provide our customers with better service,” said Mario Malalis, JFC Business Channel Director, who noted that PLDT helped them with the rollout of their #87000 number previously. “Thanks to PLDT’s expertise, we now have one centralized, easy-to-recall phone number for all our fast food brands, allowing our customers to get into a quick call and order their most favorite meals at Jollibee, Greenwich, Chowking, Burger King, and Mang Inasal, wherever they are in the country.”

“We are delighted to support Jollibee Food Corporation in constantly elevating the customer experience through #MyNumber,” said PLDT First Vice President and Head of PLDT ALPHA Enterprise Jovy Hernandez. “With better customer service directly having a positive impact on sales, our centralized hashtag hotline service will certainly enable Jollibee to further strengthen its already famous and strong brand.”

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Introvert, wanderer, blogger, foodie, a hip-hop music writer, and one of the co-founders of a tech start-up company called GigsManila.