In celebration of Mother’s Day this month, leading fiber internet provider Converge ICT Solutions Inc. has launched the “Mula sa Nanay, Para sa Nanay” campaign to help support underprivileged mothers in nourishing their infants from their womb to up to 2 years of age. These mothers are from communities under the Unang Yakap program of non-government organization Caritas Manila.
With the help of employees, Converge conducted a fundraising activity where it sold upcycled bags made of discarded tarpaulins crafted by the mother-sewers of women-led social-enterprise KREations PH.
All the proceeds from the said fundraising activity will be donated to Caritas Manila, the socio-economic development and welfare arm of the Catholic Church in the Philippines, which through their partners, will provide nutritional and medical assistance to a mother and her infant during their first 1000 days.
The Unang Yakap program was created to support mothers and their infants from conception to up to two years old. To date, Caritas has launched the program in Metro Manila, some areas in Bulacan, Cavite, and Laguna.
“Partnerships like this with Converge are testament to the fact that there are companies who are committed to building a better future for those in need,” Caritas Manila Executive Director Rev. Fr. Anton C.T. Pascual said.
“Converge extends its support to Filipino women dealing with the challenges entailed by motherhood, especially from pregnancy to childbirth. Through this initiative, we hope we can contribute in allowing moms and their infants to live healthy and more fulfilling lives,” said Converge VP and Head of Corporate Communications and Public Relations Jay-Anne Encarnado.
“At the same time, we are happy to provide additional livelihood for the mothers of KREations who make bags and other materials from our old tarpaulin collaterals through this program. This way, Converge also reduces its solid waste and helps protect Mother Earth,” she added.
For this year’s Mother’s Day celebration, Converge also led an activation for its women employees, handing out special giveaways and offering them free pampering services such as body massage, manicure and pedicure, and eyebrow threading.