Netflix is set to release Bad Influence, a gripping three-part docuseries that dives into the unsettling world of kid influencers, focusing on social media star Piper Rockelle and her mother, Tiffany Smith. The series, premiering on April 9, sheds light on the darker side of online fame and the allegations surrounding the treatment of young influencers.
Rockelle and Smith built an empire with millions of views and lucrative brand deals, but behind the scenes, former members of Rockelle’s influencer squad have come forward with disturbing claims. The documentary explores allegations that Smith exploited and mistreated the young content creators, with accusations of inappropriate behavior and creating a fearful environment to drive engagement.
The trailer teases shocking revelations, including claims that Smith sexualized minors to maximize online views. While Smith and Rockelle have denied the allegations, they have since settled a lawsuit related to the accusations.
With Bad Influence, Netflix aims to spark conversations about the ethical concerns of child influencers and the hidden dangers of social media stardom. The docuseries will delve into the pressures and consequences of internet fame, questioning the accountability of parents and industry players profiting from young stars.