Coca-Cola Foodmarks officially opened its doors in Vigan City last December 10, 2024, marking the final launch of its regional epicenters for this year. Following the resounding success of the Binondo and Iloilo launches, this launch in Vigan, a UNESCO World Heritage City, celebrates the rich and diverse showcase of Ilocano flavors, blending indigenous taste with Spanish colonial influences.
The city is renowned for its iconic dishes such as bagnet (crispy pork belly), Vigan longganisa (garlicky sausage), and the unique Ilocos empanada, which features a crispy orange wrapper filled with unripe papaya, egg, and longganisa. Beyond these staples, local markets and eateries serve lesser-known specialties like sinanglao (a hearty beef organ soup), pipian (a chicken stew with rice and annatto), and the vegan-friendly dinengdeng (a vegetable stew flavored with fermented fish or shrimp paste). Traditional recipes often highlight the use of local ingredients like sukang Iloko (Ilocano vinegar) and seasonal vegetables, embodying the resourcefulness and creativity of Ilocano cooks. These dishes reflect the region’s emphasis on simplicity and authenticity, making Vigan a must-visit culinary destination.
As the year ends, Coca-Cola Foodmarks is poised to continue its journey of celebrating food, culture, and connection across the Philippines with that ice-cold Coke to complete your meal time.
Embark on an epic culinary journey with Coca-Cola Foodmarks. For more information and updates, visit cocacolafoodmarks.timeout.com or the official pages of Coca-Cola Philippines: Facebook, Instagram, and https://www.coca-cola.com/ph/en.